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Project Details

The YMCA is a fantastic organisation, providing great services and facilities for the community. I had the opportunity to work on many projects for them in 2014.

One project was for the theatre production identities for the Parks facility. 

The brief required various identities to associate with the diverse groups that theatre shows were hosted for. We decided a family of ‘identities’ were needed to form a set.

These were well received but remained in the
conceptual stage. The idea was based on the popular ‘Singing in the rain’ production, but instead of Gene Kelly, using various characters. This was to promote all walks of life having a great time no matter what age, gender or physical capability.

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Another great project to work on, I enjoyed creating the various
silhouettes to fit around the letters of the logo.

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